Case Study

Generali — Insurance / Finance

Influencer event marketing for Generali Insurance at a Munich rooftop sports awards. Combining live event activation with creator content to build brand affinity among high-income consumers.

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800K
Event Reach
Premium
Positioning
Generali campaign

The Campaign

Influencer event marketing for Generali Insurance at a Munich rooftop sports awards. Combining live event activation with creator content to build brand affinity among high-income consumers.

Services

  • Event Marketing
  • Influencer Marketing
  • Brand Strategy
  • Premium Activation

Related Reading

Event Marketing: Why Live Beats Any Ad
Event Marketing: Why Live Beats Any Ad
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 Influencer Marketing Guide
Influencer Marketing Guide
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 Employer Branding Storytelling
Employer Branding Storytelling
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 Sponsoring and Brand Partnerships
Sponsoring and Brand Partnerships
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