Every Click Measured.
Every Euro Accountable.
We build performance engines that turn paid media into predictable, scalable revenue. From Google and Meta to TikTok and LinkedIn, our team of 14 certified media buyers manages €50M+ in cumulative ad spend across 38 countries — delivering an average ROAS of 6.4x through relentless testing, advanced attribution, and full-funnel optimization.
Data-First Performance Strategy
Performance marketing is not about spending more — it is about spending smarter. Every engagement starts with our 14-day diagnostic sprint: we audit tracking accuracy, dissect audience segmentation, evaluate creative fatigue, and benchmark your CPA against 527 campaigns in our database. The output is a performance strategy built on evidence, not assumptions.
We operate on three core metrics: ROAS (Return on Ad Spend), CPA (Cost per Acquisition), and CLV (Customer Lifetime Value). Rather than optimizing for the cheapest click, we model 12-month customer value and feed that signal back into platform algorithms. The result: 41% higher profit margins compared to CPA-only optimization, measured across 83 accounts in 2024. Our approach covers SEA, Paid Social, programmatic retargeting, CRO, affiliate partnerships, and advanced measurement frameworks including incrementality testing and Marketing Mix Modeling (MMM).
Ad Platforms We Manage
- Google Ads (Search, Shopping, Display, PMax) ✓
- Meta Ads (Facebook, Instagram, Advantage+) ✓
- TikTok Ads (In-Feed, Spark, TopView, Shop) ✓
- YouTube Ads (In-Stream, Shorts, Discovery, Bumper) ✓
- LinkedIn Ads (Sponsored, InMail, Lead Gen, ABM) ✓
- Microsoft / Bing Ads (Search, Shopping, Audience) ✓
- Pinterest Ads (Shopping, Idea Pins) ✓
- Programmatic / DV360 / The Trade Desk ✓
The Four Pillars of Performance
Every performance program we build is anchored in four interconnected pillars. Each one amplifies the others.
Acquisition
Paid search (SEA), paid social, programmatic display, and video ads drive qualified traffic at scale. We manage Google, Meta, TikTok, LinkedIn, YouTube, and Microsoft campaigns with daily bid optimization, audience micro-segmentation, and creative rotation to prevent fatigue. Average CPA reduction: 34% within 90 days.
Conversion
CRO (Conversion Rate Optimization) turns traffic into revenue. We run multivariate landing page tests, checkout funnel analysis, dynamic creative optimization, and server-side tracking (GA4 + CAPI). Our retargeting sequences achieve a 4.7% conversion rate — 2.3x above industry benchmarks.
Retention
Acquiring a customer is only half the job. CLV-based bidding, loyalty retargeting, email/push reactivation campaigns, and affiliate partnerships drive repeat purchases and reduce churn. We model 12-month customer value and feed it back into algorithms for 41% higher profit margins vs. CPA-only strategies.
Attribution
Without accurate measurement, optimization is guesswork. We implement multi-touch attribution (MTA), Marketing Mix Modeling (MMM), and incrementality testing to prove true campaign impact. Creative testing frameworks with statistical significance thresholds ensure every scaling decision is backed by data, not gut feeling.
Specialized Performance Capabilities
Beyond standard paid media management, we offer deep specializations that most agencies cannot deliver in-house. B2B Demand Generation and Account-Based Marketing (ABM) on LinkedIn and programmatic DSPs target decision-makers at named accounts with personalized ad sequences. Our B2B pipeline contribution averages €3.2M per quarter across 12 active enterprise clients.
E-Commerce Performance encompasses Google Shopping, Meta Advantage+ Shopping, TikTok Shop, and dynamic product ads with feed optimization that reduces wasted spend by 28% in the first 60 days. Our affiliate management division coordinates 340+ publisher relationships delivering an average commission-to-revenue ratio of 8.2%. Every capability feeds into a unified dashboard with real-time ROAS, CPA, and CLV tracking across all channels.
Retargeting CVR
Wasted Spend Reduction
Affiliate Partners
Higher Profit Margins
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Dedicated Partner
Our Performance Agency is built for brands that compete on data.
Related Services
Our Offices
Lower your CPC fast: run A/B tests on ad copy, find your top performers, and pause the expensive underperformers. Most accounts waste 30-40% of budget on ads that never convert. Weekly pruning compounds into massive savings over a quarter.
Ready to Scale Performance Profitably?
Book a free 30-minute performance audit. We analyze your ad accounts, identify wasted budget, and map your scaling opportunity. No commitment. No fluff. Just data.