Case Study

WW (Weight Watchers) — Health & Wellness

Large-scale influencer campaign for WW featuring 51 creators and a Christmas event with Motsi Mabuse. Driving app sign-ups and brand awareness during the high-intent Q4 season.

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51
Influencers
4.2M
Reach
WW Weight Watchers campaign

The Campaign

Large-scale influencer campaign for WW featuring 51 creators across health, lifestyle, and fitness verticals. The campaign culminated in a Christmas event with TV personality Motsi Mabuse, combining live activation with creator content to drive maximum Q4 app sign-ups.

Services

  • Influencer Marketing
  • Event Marketing
  • Health & Wellness Campaigns
  • Performance Media

Related Reading

Influencer Marketing Guide
Influencer Marketing Guide
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 Influencer Pricing
Influencer Pricing
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 Social Media ROI
Social Media ROI
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 Performance Marketing Trends
Performance Marketing Trends
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